tyga x geojam
Almé Studios brought Geojam's vision to life with the Tyga x Geojam: Turning Dreams Into Reality commercial, showcasing the platform's mission to deliver unforgettable experiences. Inspired by Tyga's upcoming album "Not Safe For Work," the campaign teases an exclusive New Year’s Eve experience where five fans can win a private jet trip with Tyga from LA to Las Vegas. The winners will join Tyga for high-stakes gambling, a stay at the Aria Hotel, and a live performance at Jewel Nightclub. Almé Studios conceptualized and directed the storyline, blending Tyga's album themes with Geojam's ethos of turning dreams into reality. The narrative follows Tyga at his desk before drifting into a dream sequence filled with luxury—private jets, glamorous nightlife, and excitement—only to "wake up" to a screen prompting, "Book experience with Tyga." This campaign not only amplifies Tyga's album launch but also boosts fan engagement and platform participation through a once-in-a-lifetime opportunity.